Writings from our team

If you’ve recently purchased your first Turkish towels, or you’ve been using them for a while and wondering why they aren’t as soft as when you first bought them, you’re not alone. Unlike most towels on the market, Turkish cotton...

If you've ever held a real Turkish towel, you know it feels different—lighter, softer, and more refined. But as the popularity of luxury Turkish towels has grown, so has the number of imitations. Whether you're new to Turkish towels or...

I. Let’s Talk Towels Let me ask you something: when was the last time you really thought about your towels? If you’re like most people, towels are just something that hangs in the bathroom or gets stuffed into a gym...

Why You Should Know About the Peshtemal If you're like most people, you’ve probably used a towel nearly every day of your life—but chances are, you’ve never really stopped to think about where towels come from or how they’ve evolved....

When it comes to choosing towels, many people wonder whether it's worth buying from a specialty store or just grabbing them from a general retailer. Specialty stores, especially those focused on Turkish towels, offer unique benefits that can enhance your...